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Focus Groups Have you ever wanted to participate in a focus group? Focus groups are group discussions that usually last 2 hours. You join about nine other people similar in background to yourself in a conference room where a focus group moderator leads you in discussion. You might talk about the TV shows you enjoy most, your reaction to a new product or service that is not yet on the market, or your views on a political issue. Most focus group participants say it is very interesting and fun. And, you get a cash gift for participating! The gratuity varies from group to group. If you would like to be considered for a focus group, please complete the focus group participant form.

You will be contacted by telephone when we have a focus group for which you might qualify. At that time, you will be told the topic of discussion and the gratuity. You are never obligated to attend. If you don't want to attend a particular group, just tell us.



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