Featured Studies

Triennial Survey of Arts Giving in America

Triennial Survey of Arts Giving in America

Shugoll Research conducts a triennial survey called the National Survey of Business Support to the Arts for the Business Committee for the Arts (BCA), a Division of Americans for the Arts.  A total of 600 businesses completed telephone surveys to understand trends in business support for the arts.  The study is believed to be the only major arts giving survey that includes small businesses.  Read the full report to find out how trends in 2013 have changed.

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Industry Spotlight

Advertising & Communications Spotlight

Advertising & Communications

For nearly half a century, Shugoll Research has helped advertising, PR and media clients traverse the ever-evolving landscape of audience preferences and behavior. Many of us have spent time working in agencies prior to joining the company. By using our proprietary product AdBeat, we design and execute studies that address...

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